Ginger Joe steps up

Ginger Joe, the alcoholic ginger beer brand, has stepped up its launch drive with a £2m ad
campaign in outdoor, press and online.

View article:

http://www.brandrepublic.com/outdoor/article/1100213/ginger-joe-kicks-off-2m-campaign/

Outdoor ad revenue up 1.1% in third quarter

The outdoor industry has returned to growth in Q3, posting a 1.1% increase in revenue, according to the latest figures from the Outdoor Media Centre (OMC).

View article:

http://www.brandrepublic.com/outdoor/article/1102054/outdoor-ad-revenue-11-third-quarter/

Bowled over by banner

The KDT Oval banner made it to the SGN National Newspaper. Their campaign to raise awareness on the dangers of Carbon Monoxide (CO) was not only seen by millions during the Test but also continued through to their national newspaper and competitions to schools.

Vans lands in Brighton

Vans lands in Brighton on the largest outdoor advertising site in the city, The Phoenix Arts Centre.

Biggest outdoor site in Brighton

A new outdoor site sourced and project managed by KDT is currently being built. This stands as the largest banner site in Brighton and supports the Phoenix Arts Centre. This is a great location on the A23 by St Peter’s Church.

Cricket at the Oval Banner

KDT services have been used to arrange for a 25 x 13 metre display on the gas tower overlooking the Oval Cricket Ground for the England v India match. The initial assessment of this site was made only one week before and therefore the operational requirement for this site was difficult to achieve by the due date but using the company expertise and experiences the site was installed by the 12^th August.

Outdoor industry to grow to £1.15bn | News | Marketing Week

Advertisers will spend £1.15bn on out of home (OOH) media by 2020 - up from £880m in 2010, according to a new report by outdoor media agency Kinetic. View article